Responsive image
博碩士論文 etd-0620112-165806 詳細資訊
Title page for etd-0620112-165806
論文名稱
Title
血液透析醫療服務品質對病患滿意度的影響
The Influence of Healthcare Quality in Hemodialysis on Patient`s Satisfaction
系所名稱
Department
畢業學年期
Year, semester
語文別
Language
學位類別
Degree
頁數
Number of pages
93
研究生
Author
指導教授
Advisor
召集委員
Convenor
口試委員
Advisory Committee
口試日期
Date of Exam
2012-06-10
繳交日期
Date of Submission
2012-06-20
關鍵字
Keywords
Zineldin 5Qs model、血液透析中心、醫療服務品質、病患行為意圖、病患滿意度
Zineldin 5Qs model, hemodialysis centers, patient`s behavior intention, patient`s satisfaction, quality of health care
統計
Statistics
本論文已被瀏覽 5792 次,被下載 3372
The thesis/dissertation has been browsed 5792 times, has been downloaded 3372 times.
中文摘要
依據美國腎臟資料庫系統(USRDS) 2011年度報告中,台灣透析(洗腎)病患之盛行率與發生率分別高居世界第一及二位,目前全國已突破六萬人(65883) 的透析(洗腎)人口。可以提供透析(洗腎)醫療服務的機構稱之為血液透析中心。根據行政院衛生署醫療機構設置標準規定,血液透析中心可以由各級醫院(醫學中心,區域教學醫院,地區醫院)所屬的腎臟內科來設置,亦可以由專科診所來設置,因此血液透析中心會附屬於醫院也可以是診所。目前臺灣可以提供透析(洗腎)醫療服務的血液透析中心數量為571所,其中附屬於醫院有262所,附屬於診所有309所。我們想要研究這兩個中心類別所提供的醫療服務品質是否不同?病患滿意度與病患行為意圖是否不同?是否各有所長,可以各自發揮?本研究是以Zineldin(2006)所提出的5Qs model為基礎,針對不同的血液透析中心類別病患,我們選擇對象品質、過程品質、溝通品質與氣氛品質等四個品質構面來檢視哪些醫療服務品質會影響他們的滿意度與行為意圖,並期望此一研究結果能對不同的血液透析中心類別在未來關於提升醫療服務品質,加強競爭力與永續經營上,提供有效的策略方向。
本研究的研究對象為三家血液透析中心的病患,每家各發放100份問卷(一家是附屬於區域教學醫院,一家是附屬於地區醫院,一家是附屬於腎臟專科診所)。經篩選後的有效問卷為240份,有效回收率為80%。本研究的醫療服務品質是以四大品質構面作為分析單位,分別對病患滿意度、病患行為意圖進行分析,另外加上病患滿意度對病患行為意圖進行分析。
本研究所得到的結果歸納如下: 1.醫療服務品質中「對象品質」、「過程品質」、「氣氛品質」對病患滿意度有正向相關顯著影響,尤其以「過程品質」對病患滿意度影響度最高,「溝通品質」則沒有顯著關係。2.醫療服務品質中,「過程品質」對病患行為意圖有正向相關顯著影響,但「對象品質」,「過程品質」與「溝通品質」則沒有顯著關係。3.病患滿意度與行為意圖互相有正向顯著影響。4.血液透析中心不同類別則對於「對象品質」、「過程品質」、「溝通品質」、「氣氛品質」、「病患滿意度」與「病患行為意圖」皆具有顯著性的不同。
Abstract
Based on the 2011 annual report of the United States Renal Data Library System (the USRDS), the prevalence and incidence of dialysis patient in Taiwan were the first and second in the world and the population of dialysis patient has exceeded six million (65883). Where can provide dialysis
medical services called the hemodialysis center. According to the setting standards of medical institutions,provisions of the Department of Health, hemodialysis center can be set by the hospitals under the division of of Nephrology (Medical Center, regional teaching hospital, district hospital) and also set by the specialised clinics, hemodialysis centers will attached to the hospital or the clinic. Taiwan have 571 hemodialysis centers where can provide dialysis medical services , separated to 262 hospitals and 309 clinics.
We want to study the difference of quality of health care services provided by these two center categories ? Is it different from their patient satisfaction and patient behavioral intention ? Whether their own merits, can each play? This study is based by the 5Qs the model proposed by Zineldin (2006) upon the hemodialysis patients, we have chosen four quality dimensions including the quality of object, quality of process, quality of communication and the quality of atmosphere to see which quality of health care services will affect their satisfaction and behavioral intentions, and look forward to the results of a study on the different category of hemodialysis centers in the future to improve the quality ofhealth care services, strengthening the competitiveness and sustainable management, to provide effective strategic direction.The study included patients from the three hemodialysis centers, each centers have received 100 questionnaires (one is regional teaching hospital, one is district hospitals and the rest is nephrologist clinics ). Effective returned questionnaires is 240 and the rate is 80%. In this study, the quality of healthcare services is based on four quality dimensions as the unit of analysis, the patient`s satisfaction, patient`s behavior intension.
The results of this study are summarized as follows: 1. Quality of healthcare services " quality of object " and " quality of process ", "quality of atmosphere " has a positive significant impact on patient`s satisfaction, particularly in the " quality of process ",but " quality of interaction " has no significant relationship. The quality of healthcare services, " quality of process " has a positive significant impact on patient behavior intentions, but the " quality of object " ," quality of process " and " quality of interaction " have no significant relationship. 3 Patient`s satisfaction has positive and significant impact to behavioral intentions each other. 4.Different category of hemodialysis centers all have significant correlation for the " quality of object ", " quality of process ", " quality of interaction ", "quality of atmosphere ", patient`s satisfaction and patient`s behavior intention".
目次 Table of Contents
論文審定書 ……i
論文提要……… ii
誌謝…………… iii
中文摘要………iv
英文摘要 ……v
目錄………… vii
圖次 …………ix
表次 …………x
第一章 緒論 1
第一節 研究背景及動機 1
第二節 研究目的 3
第三節 研究流程 5
第二章 文獻探討 7
第一節 血液透析(洗腎)醫療服務 7
第二節 血液透析治療的照護品質指標 17
第三節 醫療服務品質 19
第四節 病患滿意度 25
第五節 病患行為意圖 29
第六節 不同中心類別病患的醫療服務品質評價,病患滿意度與病患行為意圖 …31
第三章 研究方法 32
第一節 研究架構 32
第二節 研究變數與問卷設計 33
第三節 研究工具 37
第四節 研究樣本與資料蒐集方式 38
第五節 資料分析方法 38
第四章 統計結果與分析 41
第一節 樣本結構 41
第二節 敘述性統計分析 44
第三節 問卷信度與效度分析 46
第四節 多元迴歸分析 49
第五節 ANOVA分析 56
第五章 結論與建議 66
第一節 研究結果 66
第二節 研究建議 68
第三節 研究限制與未來研究方向 69
參考文獻……………… 70
附錄:問卷 ……………76
參考文獻 References
一、中文部份
阮仲炯,(1996),影響血液透析病患選擇醫療機構因素之研究-以行銷觀點,中國醫藥學院醫務管理研究所碩士論文。
何維嘉,(2004),消費者選擇健康檢查機構因素之探討,臺北醫學大學醫務管理研究所碩士論文。
邱彩鳳,(2004),關係品質、滿意度與忠程度關係之研究—以嘉義市證券商為例,南華大學管理科學研究所碩士論文。
林家弘,(2004),服務品質、顧客滿意度與行為意圖間關係之研究-以台北市牙醫診所為例,大同大學事業經營研究所碩士論文。
林俞寬,(2007),探討影響醫學美容顧客行為意圖之重要因素---以大台北地區皮膚科醫療院所為例,大同大學事業經營研究所碩士論文。
姜立新,(2008),醫療行銷、醫療服務品質、醫院形象與病患忠誠度之研究,南華大學企業管理系管理科學碩士論文。
莊演文,(2003),醫院服務品質與住院病患家屬之滿意度之關聯性研究─以嘉義某區域教學院為例,嘉義南華大學碩士論文。
陳黛那,(1997),產科醫護人員與病人滿意度研究-以某醫學中心為例,國立台灣大學醫學管理研究所碩士論文。
陳倩妮,(1999),服務品質與顧客滿意度相關性之探討—以醫療產業為例,元智大學管理研究所碩士論文。
黃俊英、林義屏、董玉娟,(2001 ),非營利組織顧客滿意模式之研究-以台南捐血中心為例,亞太管理評論,p.327。
許偉信,(2010), 血液透析病患選擇醫療機構要素及對現行血液透析機構滿意度之研究-以台南市三家不同類型私立醫療機構為例,長榮管理學院經營管理研究所碩士論文。
扈克傑,(2008),醫療服務品質、病患滿意度與病患忠誠度關連性之實證研究-以高高屏地區區域教學醫院為例,大葉大學事業經營研究所碩士論文。
馮慧卿,(2010),關係行銷對顧客滿意度與忠誠度之探討-以影像健康檢查為例,中臺科技大學護理學研究所碩士論文。
郭德賓,(2000),醫療服務業顧客滿意度與競爭策略之研究,產業管理學報,1(2), p231-256。
張貽情,(1998),急診醫療服務品質衡量模式之研究-以某醫學中心之實証為例,國立成功大學碩士論文。
張火燦、余月美,(2008),服務品質、顧客滿意度與顧客忠誠度關係之研究,明新學報,34(1),127-140。
傅鍾仁、張錫惠,(2002),我國醫療服務品質滿意度之實證研究,臺灣管理學刊,1(2),317-340。
蔡明凱,(2010),透析診所醫療服務品質指標之分析研究,國立中山大學管理學院高階經營碩士學程在職專班碩士論文。
劉偉文,(2000),醫療行銷對病患滿意度之實証研究,國立中正大學碩士論文。
鍾國彪、戴溫然、孫維仁,(2004),影響外科手術病患對麻醉資訊服務滿意度因素之探討— 以北部某醫學中心為例,台灣公共學會年會,論文海報展示。
二、英文部份
Bitner, M. J. (1990). Evaluating Service Encounters: The Effects of Physical Surroundings and Employee Responses. Journal of Marketing, 54, 69-82.
Crosby, Philip. (1979).Quality is Free. New York: McGraw-Hill. ISBN 0070145121.
Cardozo, R. N. (1965). An Experimental Study of Consumer Effort, Expectation and Satisfaction. Journal of Marketing Research, 21, August, pp.244-249.
Churchill, G.A., Jr. and Surprenant, C. (1982). An Investigation Into the Determinants of Customer Satisfaction. Journal of Marketing Research, 19,November, pp.491-504.
Day, R. L. (1980). Research Perspectives on Consumer Complaining Behavior. In Theoretical Development in Marketing Association, pp.211-215.
Dovidow, W. H., and Uttal, B. (1989).Service Companies: Focus or Falter, Harvard Business Review, 67( 4) , pp. 77-86.
Donabedian,A.(1988).The quality of care-How can it be assessed? Journal of the American Medical Association,260(12),pp.1743-1748.
Ann Arbor, Mich.(1980). Health Administration Press .
Fornell, C., Michael, D. J., Eugene, W. A., Jaesung, C., and Barbara, E. B. (1996).The American Customer Satisfaction Index: Nature, Purpose, and Findings, Journal of Marketing, 60(5), pp.1-13.
Gerteis, M., Edgman-Levitan, S., Daley, J., & Delbanco, T. L. (1993). Through thePatients’ Eyes. San Francisco: Jossey-Bass.Gorsuch, R.L. (1983).Factor Analysis (2nd ed.), Hillsdale, NJ: Lawrence Erlbaum.
Harper Regan, W. J..(1963),.The service revolution, Journal of Marketing, 27, pp.32-36.
Howard, J. A., & Sheth, J. S. (1969). The Theory of Buyer Behavior, New York: John Wiley and Sons, Inc.
Hempel, D. J. (1977). Consumer Satisfaction with the Home Buying Process Conceptualization and Measurement. In The Conceptualization of Consumer Satisfaction and Dissatisfaction, H. Keith Hunt, ed., Cambridge, Mass Market Science Institute.
Kano, Noriaki. (1984)Attractive quality and must-be quality. The Journal of the Japanese Society for Quality Control. pp.39-48.
Kotler, P. (1994). Marketing Management, 9th ed., Englewood Cliffs, NJ: Prentice-Hall.
Malhotra, M.K. and Grover, V. (1998).An assessment of survey research in POM: From constructs to theory, Journal of Operation Management, 16(4), pp.407-425.
Ostrom, A.and Dawn, I. (1995). Consumer Trade-Offs and the Evaluation of ervices. Journal of Marketing, 59, January, pp.17-28.
Oliva, T. A., & Oliver, R. L., & MacMillan, I. C. (1992). A catastrophe model for major household appliances. Journal of Marketing, 56(7), pp.83-95.
Oliver, Richard L. (1981).Measurement and evaluation of satisfaction processes in retailing setting, Journal of Retailing, 57, pp.25-48.
O'connor S.J. and Bower M.R. (1991).An intergrative overview of the quality dim-ension: MarKeting implications for the consumer-oriented health care organization. Medical care review :47 (2), pp.193-219.
Pirsig, Robert M.. Zen and the art of motorcycle maintenance : an inquiry into values. New York, N.Y.: Morrow. (1974). ISBN 0688002307. Cited by: Jones, D.R.. Exploring quality: what Robert Pirsig's "Zen and the Art of Motorcycle Maintenance" can teach us about technical communication. IEEE Transactions on Professional Communication. IEEE. September 1989, 32 (3),pp.154-158.
Reichheld, F.F. and Sasser, W.E. (1990).Zero Defections: Quality Comes to Services. Harvard Business Review, 68, pp.105-111.
Raphel, M. and Raphel, N. (1995). Up the Loyalty Ladder, New York, NY.Solmon, M. R.,.(1991).Consumer Behavior: Buying, Having, and Being, Boston: Allyn and Bacon.
Tian, K.T., Bearden, W.O., and Hunter, G.L. (2001).Consumers’ need for uniqueness: Scale development and validation, Journal of Consumer Research,28,June,pp. 50–66.TC 176/SC. ISO 9000:(2005). Quality management systems -- Fundamentals and vocabulary. International Organization for Standardization. 2005.Wen Chi-Pang et al. (2008). Lancet, 371(9631),pp. 2173-2182.
Woodside, A.G., Frey, L.L., and Daly, R.T. (1989).Linking service quality, constomer satisfaction, and behavioral intention,Journal of Health Care Marketing, 9, pp.5-17.
Zineldin.(2006) .The quality of health care and patient satisfaction An exploratory investigation of the 5Qs model at some Egyptian and Jordanian medical clinics International Journal of Health Care Quality Assurance 9(1), 2006, pp. 60-92.
Zeithmal,V.A., Berry,L.L., and Parasuraman,A.(1988).Communication and control process in the delivery of service quality,Journal of Marketing, 52(2),pp.35-48.
Zeithaml, V. A., Parasuraman, A., & Berry, L. L. (1996). The Behavioral Consequences of Service Quality, Journal of Marketing, 60,April,pp.31-46.
Zeithaml, Valarie. A. and Mary Jo Bitner.(1996).Service Marketing, New York, NY: Mc Graw-Hill.Stephen, S. T., Stephen, W. B., & Murali, C. (1998). Customer Evaluations of Service Complaint Experiences: Implications for Relationship Marketing. Journal of Marketing, pp.60-76.
Zeithaml, V.A., Berry, L.L., and Parasuraman, A. (1996).The behavioral consequences of service quality, Journal of Marketing, 60, pp.31-46.
Zaichowsky, J.L. (1985).Measuring the involvement construct, Journal of Consumer Research, 12,December,pp. 341–352.
三、網站部分
美國品質學會(ASQ)「Why Quality?」(http://asq.org/index.aspx)
Institute of Occupational Medicine (IOM,1990)( http://www.iom-world.org/)
電子全文 Fulltext
本電子全文僅授權使用者為學術研究之目的,進行個人非營利性質之檢索、閱讀、列印。請遵守中華民國著作權法之相關規定,切勿任意重製、散佈、改作、轉貼、播送,以免觸法。
論文使用權限 Thesis access permission:自定論文開放時間 user define
開放時間 Available:
校內 Campus: 已公開 available
校外 Off-campus: 已公開 available


紙本論文 Printed copies
紙本論文的公開資訊在102學年度以後相對較為完整。如果需要查詢101學年度以前的紙本論文公開資訊,請聯繫圖資處紙本論文服務櫃台。如有不便之處敬請見諒。
開放時間 available 已公開 available

QR Code