Title page for etd-0802110-172441


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URN etd-0802110-172441
Author Shao-yi Chien
Author's Email Address No Public.
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Department ICAPS
Year 2009
Semester 2
Degree Master
Type of Document
Language zh-TW.Big5 Chinese
Title A study of Greenpeace's strategy action in China and Indonesia
Date of Defense 2010-06-23
Page Count 196
Keyword
  • campaign
  • Greenpeace
  • social movements
  • transnational movement organization
  • Abstract Adopting “Radical Actions” is the impression which Greenpeace gives to the outside world, and they are skilled at that way. When facing difference of culture, history, political, economic and society, what actions would this organization comes from west society take?
    China and Indonesia are the 1st the 3rd Greenhouse gases country, so this article puts them together to understand how Greenpeace faces different external environment and how it engages the environment campaign.
    This article figures that Greenpeace will hire local environmentalists; in China, Greenpeace is submissive to the authority, and it not only helps China become a renewable energy power, but push environmental laws and citizen environmental education. In Indonesia, Greenpeace respects local traditional culture, customs and provides the way to solve problems. It also contains its radical image to get the media attention, encouraging citizen to learn Greenpeace’s actions. Because of different society situation, Greenpeace uses different methods between China and Indonesia, we can realize that not only radical actions Greenpeace takes, but adjusting their solution according to different surroundings.
    Advisory Committee
  • Lin , Wen-cheng - chair
  • Chang, Hsien-chao - co-chair
  • Fahn, Jiin-ming - advisor
  • Files
  • etd-0802110-172441.pdf
  • indicate in-campus access in a year and off_campus not accessible
    Date of Submission 2010-08-02

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