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博碩士論文 etd-0831109-143026 詳細資訊
Title page for etd-0831109-143026
論文名稱
Title
多國生產基地對問題的解讀與對策
A Study of Problem Interpretation and Counterproposal among Multi-National Production Bases
系所名稱
Department
畢業學年期
Year, semester
語文別
Language
學位類別
Degree
頁數
Number of pages
74
研究生
Author
指導教授
Advisor
召集委員
Convenor
口試委員
Advisory Committee
口試日期
Date of Exam
2008-06-05
繳交日期
Date of Submission
2009-08-31
關鍵字
Keywords
文化衝擊、多國籍公司
Multi-National Company, Culture Impact
統計
Statistics
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中文摘要
資本與技術密集的半導體產業,在台灣蓬勃發展,造成了特定的群聚效應,全球半導體相關產業,如設備、材料、零組件等業者也競相投入以搶食大餅。
在相關產業聚焦於台灣之際,跨國公司因其文化差異及組織內的階層架構,持續對台灣公司產生影響。國外公司因其投資地位(母子公司)、技術地位(技術引進)及既有市場地位的不同,都對當地公司造成程度不一的影響。母公司所在國文化與台灣公司文化的衝擊,更與前述各因素相互作用,為了配合母公司要求,經常造成當地公司運作上的困擾。
本研究以跨國半導體石英製造產業在台子公司(個案公司)內,各國關係企業對問題的解析、處置與態度差異,探討跨國組織中成員之間文化差異衝擊對個案子公司的影響等問題,發現多國籍公司作業中,因文化差距、衝突與矛盾,反而讓台灣子公司遊刃於各國公司之間,化阻力為助力,創造出有利的營運環境。
Abstract
Capital-intensive and technology-intensive semiconductor industry in Taiwan to flourish, resulting in a specific cluster effect, the global semiconductor-related industries, such as equipment, materials, components and other inputs are also competing to take food off such big cake.
As the related industries focusing on in Taiwan, multinational company, due to the cultural differences between the various members and organizations within the internal structure, continued to have an impact on Taiwan subsiderary. Foreign companies, according to the investment, technology position and existed market position, have varying degrees of local impact. The impact of parent company host culture and subsiderary local culture in Taiwan also interact with the factors mentioned above. To meet demands of parent company, oftently caused trouble in local business operation.
In this study, a subsidiary (case company) of a MNC of semiconductor quartz manufacturing industries in Taiwan, via the differences of attitudes and issue resolving, disposition among the MNCs to explore the operation impact of cultural differences between the multi-national members. As a result of cultural differences, conflict and contradiction, a subsidiary of multinational companies in Taiwan found that the culture impact can be switched from resistance to assistance and maneuver to help creating a favorable business environment.
目次 Table of Contents
目錄
摘要 ii
Abstract ii
表 目 錄 v
圖 目 錄 vi

第一章 緒論 1
第一節 研究背景與動機 3
第二節 研究範圍 5
第三節 建立概念性架構 7
第二章 文獻探討 8
第一節 文化的概念與文化差異 8
第二節 文化構面 10
第三節 思維的框限 -心靈即囚牢 14
第三章 研究方法 18
第一節 質性研究 20
第二節 研究方法論 — 敘說分析 27
第三節 資料蒐集與分析 30
第四節 質性研究評析 32
第四章 個案分析 38
第一節 個案背景描述 38
第二節 個案公司描述 42
第三節 工作實務 43
第四節 案例一 “警察總是只抓壞人” 44
第五節 案例二 “為什麼要背黑鍋!” 46
第六節 案例三 “No Functional Issue” 49
第五章 研究結論與建議 57
參考文獻 62
參考文獻 References
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